Technology for agribusiness: 3D visualization, AR, VR and machine and process training
In agribusiness, Nexus transforms machines, implements and processes into digital experiences that support sales, training and technical demonstrations even when physical equipment is not available.
Where are the main digital challenges
Agricultural machines are large, technical and expensive to move. The digital experience needs to communicate scale, components and operation clearly, working at fairs, dealerships, training and commercial service even without the physical machine present.
The project must consider the usage environment, hardware availability, maturity of digital assets, need for integration and the way teams or customers actually interact with the solution.
Solutions with adherence to the sector
AR for machines and components
Design equipment or components in the real environment and add layers of information to demonstrate scale, functionality and technical content on compatible smartphones and tablets.
Digital Showroom
It allows you to present different machines, implements, versions and materials in a digital interface even when the physical space only accommodates part of the portfolio.
Training and simulators
Reproduces operations, procedures and safety scenarios for training in a controlled environment, reducing dependence on real equipment at all stages of training.
3D modeling of equipment
Creates machine and implement digital assets for use in presentations, web, AR, VR, videos, configurators, and other product experiences.
Experiences for fairs and events
It combines 3D, screens, AR, VR and interactivity to present equipment and technologies in stands where area, time and logistics limit physical demonstration.
Related content
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